JD Gaming
FNL
RAMZES666
Sergachev
Gambit Esports
HC Avangard
HC Traktor
Night Ice Hockey League
FC Tambov
FC BATE
Winstrike Team
Reality Rift
QHF
Dinamo
HC Jokerit
Belarusian Extraleague
Superleague Parimatch
HC Severstal
Virtus.pro
HC Admiral
FC Pyunik
Forward Gaming
Lokomotiv Kuban
HC Spartak
Ak Bars
Dinamo
Zvezda
Green Derby
Supreme Hockey League
Artek Sticks
Business Champions League
FC Rostov
Kontinental Hockey League
Moscow Football Federation
Marathon Sport
Russian Cycling Federation
Green Golf
HC Amur
HC Atlant

Restyling of Night League

Night Ice Hockey League, 2020
LOGO • SUBLOGO • FONTS • PATTERNS • GUIDES

The Night Ice Hockey League is a rare example of amateur sports with a huge following in the country and a frequent occurrence in terms of information. A project of this scale requires a wholistic and modern identity.
 
The old logo had a number of problems, but the brand didn't want to lose its awareness so the redesign followed an evolutional method — restyling. First, the geometry of the hockey player was redesigned — the silhouette was made more precise with regular angles, and now it looks more athletic. Among other things, small elements were taken out and a logo system was developed for small scales because the logo must be read on mobile devices and must be easy to manufacture for production.
 
As a result, the new logo retained its previous image, whilst maintaining a strong corporate identity.
 

Basic, simplified and elementary versions.

To create signature compositions, four main characters have been developed, which are combined with any shards formed by n15° angles.

The active element is the puck. The stars imitate this.