Gambit Esports
HC Avangard Omsk
HC Traktor Chelyabinsk
Night Ice Hockey League
FC Tambov Tambov
FC BATE Borisov
Winstrike Team
Reality Rift Singapore
QHF Kazakhstan
Dinamo Minsk
HC Jokerit Helsinki
Belarusian Extraleague Belarus
Superleague Parimatch
HC Severstal Cherepovec
Virtus.pro Russia
HC Admiral Vladivostok
FC Pyunik Armenia
Forward Gaming USA
Lokomotiv Kuban Krasnodar
HC Spartak Moscow
Ak Bars Kazan
Dinamo Moscow
Zvezda Zvenigorod
Green Derby Ak Bars vs Salavat Yulaev
Supreme Hockey League Moscow
Artek Sticks Moscow
Business Champions League
FC Rostov Rostov-on-Don
Kontinental Hockey League
Moscow Football Federation
Marathon Sport Moscow
Russian Cycling Federation
Green Golf London
HC Amur Khabarovsk
HC Atlant Moscow region

Logo for FC Pyunik

FC Pyunik, 2018
LOGO • SUBLOGOS • TYPEFACE DESIGN

Facing the problems of the team we had a clear task — to improve the club’s image. We didn’t just create a regular football club logo, we made a commercial logo that would change the image of the club for the fans and other observers.

The sign is rich in Armenian symbolism. The crown with an encrypted letter Y is a reference to the emblem of Yerevan. Combined with the circle the crown gives reference to another symbol of Armenia – pomegranate.

Stylized pomegranate is the main silhouette element of the emblem. The shape works well and makes the club symbols memorable, the shape alone makes it easy to recognize the club. There is a figure of the phoenix in the center of the emblem (‘pyunik’ is translated as ‘phoenix’). It is done in the style of traditional Armenian ornaments. Above the mythical bird’s head there is a football. On the left there is Arevakhach, Armenian eternity sign. On the right there is a rosette, an element of traditional Armenian ornaments. The palette consists of the colors of Armenian national flag with a shift to more complex shades for a better color identification.

As a result we got a flexible logo that works on different surfaces, with the elements that can work separately from each other.